COVID-19 Response: TeleMedicine Clients

Besides ambitious kitchen experiments, endless campfires, home-organizing projects, and a flurry of back-to-school prep, what kept me busy during the strange chaos that was the COVID-19 lockdown and aftermath? 

Telemedicine client Doctor.com had a surge of business and content needs for physicians and hospitals eager to keep up with patient demand during quarantine. Here's a few content marketing titles from the weeks and months after the pandemic hit the east coast: 

How to Transition Your Practice or Hospital from Survival Mode to Growth After COVID-19

5 Ways Pain Management Specialists Can Continue to Practice with Telemedicine

Telemedicine Today: Patient Adoption and Preferences During COVID-19 and Beyond

Telemedicine 101: Your Quickstart Guide to Mastering Telemedicine (A downloadable white paper on navigating the telemedicine industry landscape)

BUT. That was a few months ago. Now that we're deep into September, I've been back out by the firepit, wrapped in a hoodie and sock hat in honor of this crispy fall weather. I think — thank goodness — all the doctors have their telemedicine platforms figured out for now. The weather's creeping colder so I'm just gonna be here, fireside, in the little pause before winter's storm, getting warm.  

(That is, until my next project update...an exciting one...coming soon!) Stay tuned... 

Budding Out in Cannabisland

It's been a while since I've posted, but with good reason. Over the last year I've been seeding clients in the blossoming cannabis industry, and behold — it bore fruit! A busy spring means a summer bursting with published content. 

In fact I went almost entirely GREEN this season — focusing mainly on weed, and money — credits too numerous to list so I'll direct you to some of the choicest. But for more bylines, check out selected articles from the Author's Pages, or simply get in touch. 

Clients include CBD producers, comprehensive resource sites like MarijuanaDoctor.com, and a national physician certification program — content in the form of blog posts, promo copy, doctor Q&As, and deep-dives into the myriad conditions that marijuana treats. 

So while I continue to dabble in healthcare, parenting, media, and love, cannabis has turned out to be something of a copywriting cash cow. Perhaps indicative of the legalized groundswell to come? 

So, I'll be riding this high — professionally-speaking, at least — for as long as a cultural education (and re-education) around cannabis still endures.  Meanwhile, locality by locality, state by state, citizens are voting for their right to access to this powerful, versatile plant medicine — and I find the responsibility of reporting on this topic both intoxicating, and reward enough (though the regular paycheck helps, too).  Larga vida a la flora! 

In other words, stay tuned for periodic updates from Cannabisland.