The necessity for my partner and I to stick to a tight (ish) budget while pregnant and parenting a newborn had its upsides: learning what was important when building a financial roadmap for our family—and what was, in the end, worth a skip. Trial by fire, I guess, and we're still learning (and raising) that kiddo. But I'm happy to report we've emerged out of toddlerhood without having gone completely bankrupt. Does that bit of budgeting hindsight qualify as expertise? SURE, why not. If just a few thoughts, tactics, and tidbits that helped us along our way.
[Article produced for My Financial Counsel, a client of Toast Media.]
So proud to unveil my latest article for MarketSmiths! Of all the obscure topics I've written about over the years, nothing gives me as much pleasure as those that deal with culture, media, and art—and the loaded, explosive worlds in which they collide.
By nature of working with some of the most influential image-makers and brands in the universe, Adobe puts out an annual hit list of what's resonating in advertising, media, galleries, etc—and frankly, I'm a little obsessed with it.
Hence my latest article—a summation of Adobe's list, and commentary on how shifts in politics and culture have likely shaped what consumers seem to be craving, admiring, and yearning for in the visual realm.
So, for a taste of what you've seen pop up in 2018—and will most certainly see a lot more of it in 2019—here's a list of the visual trends making big waves in marketing and media this year.
